Sunday, April 14, 2019

Autoresponder makes the right choice

Not all autoresponders are created equal. There is a paid version and there is a free version. The amount you pay for the service is not related to the offer for the service.

You only need to make sure that the automated response service you choose to use will give you all the features you really need so you can get the most out of it. After all, your autoresponder is your connection to your client list and prospects. This is really not a place where you can safely cut corners or try to reduce costs.

When you decide to use an automated response for your email marketing business, make sure it has all of the following features:

1. Personalization: This is very important! You need to be able to use the names of your customers and prospects in all email communications shared with you. Dear friend, no one wants to do it. The internet provides anonymity but no one wants to be an anonymous.

2. Ability to send in HTML or plain text format: You want to be able to send messages in two formats without having to choose. You can have the recipient's email program choose the version of the email that you want to provide to the recipient. If you can use HTML, you can use images, graphics, and other media that help you sell your product or service.

3. Provide reports: You need reports about your email marketing campaigns that can help you fine-tune them and make them more effective. If you don't know what happened this time, you won't know What needs to be adjusted for a campaign.

If the articles are good and fill in the relevant information, they can generate a lot of traffic and many new subscribers. It is not difficult to write a valuable article. Valuable articles are short... only 300 to 400 words are a key element, noticed and contain relevant keywords, a first line that leads the reader to continue reading and a whole first paragraph that provides important information Readers are concerned.

The resource box at the end of the article is the most important part for you. You need to have your full name, contact information, and most importantly, you need to include a link to your website in the resource box. Once you're driving traffic to your site, you have the opportunity to entice them to opt in to your mailing list.

Thank you,




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