In his book "Selling to China," author Stanley Chao provides direct, practical guidance for SMEs currently doing business and SMEs interested in extending their horizons to China. Chao has been meticulously crafted, straightforward, has more than 20 years of industry experience, and created "must have" readings for everyone, even considering entering the Chinese business world.
In the "sell to China", there are many areas that are outstanding. As an avid reader, what impressed me the most was writing. Without prior or confiding to the reader, Chao educated through practical examples, eliminating the cumbersome text that usually fills out the business guide page.
Chao divides the theme into three parts, providing all the tools you need to make a smart strategy. In the first part, Chao provides detailed information about the culture and practices of doing business in China. This includes information about people, especially the differences between the generation of Mao Zedong and my generation, the role of the government, and negotiations and contracts. Chao distinguishes myth from reality, because people may think that everything that is known to do business in China may be wrong. One of the biggest fabrications is that big companies can succeed there. The promise of this book completely eliminates this notice.
The second part is dedicated to developing an action plan and providing step-by-step guidance to determine if your product or service will be sold in China, how to conduct market analysis, and important things to consider when deciding how to register your business.
Everything you need to know is a nutshell from
The third part deciphers the meaning behind some Chinese phrases and languages and lists the rules for doing business in China. Mr. Zhao solved this problem by making some predictions about China's future.
There is no doubt that there is a lot of information to absorb, but Chao has simplified it for readers at every turning point. The diagrams throughout the book create useful visual aids, each of which subtly summarizes the most important takeaways that form the pinpoint of simplicity.
Obviously, the influx of "selling to China" labor, and the knowledge that Stanley Chao has will save companies time and money and help avoid potential setbacks. use tools. Study Chinese culture, business methods and social behavior. Stanley Chao has developed a comprehensive roadmap to help SMEs do business in China.
Orignal From: Book Review - Stanley Chao sells to China
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