This is really a happy alliance! Why is it so important to incorporate the Law of Attraction into your marketing plan and copy? This can mean a difference of hundreds or thousands of dollars... the difference between a customer and a lifetime customer... If you think the law of attraction only applies to a dreamer, think again. Let me tell you why.
Until now, I believe that most people have heard of the law of attraction. It has been largely influenced by "secrets" and has attracted widespread public attention. Many people have seized this truth and began to live on it. However, there will always be skeptics and those who will never think of integrating idealistic theories into their personal lives - not to mention their professional environment.
On the other hand, I wholeheartedly believe in and practice the law of attraction and believe that this has a very important position in business. If properly utilized and utilized, it can make a difference between "existence" in business and "flooding" in business.
On the surface, the two seem to have nothing to do with each other. Vision, positive thinking and everyday gratitude exercises are great ideas and inspiring concepts, but how these apply to the corporate environment. Of course, you and your employees will not sit on the board and make visual boards from magazine clippings. Although, sometimes this won't be a bad idea.
But let's consider this at the defect level. "Thoughts have become things." "You brought it back to the world." First, let us bring your products or services. In your field, you strive to provide the best products or services to your customers, your customers and the world. Anyway, I hope you do this. You will think about your end users and how they will benefit from your work. I hope their life will be at least better, because you have solved their problems.
Even if you make something as simple as floss. At the heart of the work done by floss manufacturers is creating a product that enhances people's self-esteem. think about it. If you think that good floss is just more comfortable and effective than other brands to get food from people's teeth, then think again. [But this is another article.]
The higher the quality of the products you deliver, the higher your return. If you think you are doing to help people, then you are ahead of your competitors. If you think you are doing flossing, selling life insurance or repairing a car, you are wrong. Your thinking is too harsh, and you will never get the reward you are looking for in your business.
Providing good service, you will get a good business. But this is only the first step. Many people provide good service and produce quality products without the profits that are comparable to the value they provide. The Law of Attraction works again, this time for your marketing copy.
This is a good product or service where it can get worse - in the presentation. Remember, you are engaged in a career that helps people. Somehow, in some places, "the things you do" exist to help people. But if you don't tell them, they don't know. If you don't tell them the right way, they won't listen.
Words are essentially thoughts. These ideas will be reflected in things. Therefore, these words must be precise, accurate, and appropriate for your target customers. When your company is obsessed with its customers, when the customer is all that you think of, you will attract that customer. This is what you will get when you try to use a promotion-based language, a sublime description of yourself, and vague assertions to attract customers. When you accidentally choose your words, it is more dangerous than you think.
Promotion-based languages [or "hype"] will allow you to find promotions, deals and bargaining customers, not your specific services. When you run out of promotions, deals and bargains, once you clean up the soda, your customers will spread like ants. Loyalty will be harder to achieve.
Just describing your service will make you looking for customers with those services, but they can't find your "ideal" customers. When your service list shows the best title for your service, and your qualifications and experience are placed next to your competitors, you will not be able to separate. If the customer chooses you, it will be a purely accidental resignation business that can be guaranteed and can be won.
State what you want. Tell your audience what you can do for them in the language they understand. Use the exact language they will use. The market is like you are your customer. Don't think you know your customers before talking to them. You may find that the consumer you requested does not exist.
If the goal of your marketing and copywriting is to do business, then you will think of the wrong thing. Contrary to what it seems, the goal of "getting business" is negative thinking. This means you don't get enough business. You need "some" or "more".
What you should think of is, "How can we help our customers better than we do now?" Egypt "How can we better communicate to target audiences how much we can help them?" If you believe what you have to offer, And honestly feel that you can help others in some way, but you have not told them that you are actually stealing them.
Keep thinking about your "ideal" customers. Ask them, then talk to them like friends; they will come. You will attract them.
Orignal From: Law of attraction is in accordance with the copy
No comments:
Post a Comment