Starting a family business? Combine micro-franchising with online marketing

The term "micro-franchise" is used to describe the concept provided to entrepreneurs.
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Turnkey, pre-packaged, business systems that can be implemented without large startup costs. It does not require professional business education. Home-based businesses that start with a micro-franchise concept differ from typical "direct sales" opportunities in two important ways.

First, Microfranchisee [new owner] provides standardized step-by-step training and support based on tested and validated systems. Success is not just an opportunity, it is not the creativity of a new businessman. This includes all aspects of sales and lead generation.

The new owner knows exactly how to market and build his/her business in a professional way. In the "direct marketing" industry, typical employees list a list and try to sell family and friends, but they have little knowledge or expertise and no resources to be effective outside the range of people they know. Marketing. This is why people are experiencing high failure rates when they start a home business.

The second way of micromachining is actually disadvantageous. In "direct sales" or online marketing, the leveraged revenue component allows business owners to expand their business by "franchising" opportunities to others. Just as McDonald's benefits from the revenue generated by independent franchisees around the world, online marketing professionals can create "distribution channels" or "pillars" and develop organizations by recruiting others. Network marketers can qualify for bonuses in this expanding organization when sales are generated in the development organization.

The best home business opportunities combine a micro-franchise philosophy [training - support - lead generation] with direct sales or online marketing [leverage revenue]. This gives start-ups the best chance of success without having to rely solely on family or friends because they are starting a home business.

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