Think about it. Your elevator spacing and your personal brand are interdependent. These two people share a mission-critical goal to create a positive and memorable first impression for you and your business when you encounter personal and professional contacts. The most important self-introduction is called elevator spacing. Although short and simple, it is your most important marketing tool, because people usually know you and your business first.
From the opening remarks to the last sentence, your elevator spacing is the first step in communicating your personal brand. Its content must be concise and convince people that you deserve to understand and do business. Establish brand elevator spacing by selecting two or three products or services as conversation points. Then choose the course, edit and rehearse. Like a singer or musician, remember the melody of the song as the elevator tone and improve as needed.
Just like making music, your delivery is just as important as content. Tell your story in a pleasant and energetic tone. When you greet people with a smile, stand straight and keep eye contact, it exudes a warm and friendly attitude, when you stretch out your right arm and start to shake hands and give your name.
The network is a 365-day event, and your elevator spacing can be easily customized to suit any environment, whether you are at a holiday party or a business plan. Pure social activities usually don't need to mention your business life unless this topic appears later, when you are chatting with new acquaintances.
Most importantly, your tone ensures that you are considered capable, reliable and authentic. When introducing your professional role, use an easy-to-understand, language-free language because you describe two or three products or services that you provide in a concise manner [ from
what are you doing from
] Providing solutions to problems that customers encounter and must address [ from
why are you doing this from
]. Depending on what you are experiencing, you can choose to display the type of organization you are using [ from
what have you done from
And the value derived from
[interests and results from
When the customer works with you.
The famous Amazon founder and CEO Jeff Bezos said: "When you are not in the room, your brand is what people think of you." Take some time to develop an elevator spacing for potential customers and recommended sources. Create a first impression of trust building, an effective first point of contact for your personal brand.
thanks for reading,
Gold
Orignal From: Upgrade to brand elevator spacing
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