Ford, which caters to the booming SUVs of the 1990s, has announced plans to invest more in small and medium-sized SUVs, which will launch many models worldwide. The small SUV segment is growing more than other Ford auto segments, and hopes to submit larger, newer, more advanced cars.
Ford has announced plans to release its ultra-small SUV Ecosport in more than 60 countries in more than 60 countries around the world. Escape changed its name to Kuga outside North America and will be listed on the Chinese market this year. This huge investment is considered to be a major bet on the plan to promote a number of small SUVs by Ford's global sales and marketing executive vice president Jim Farley, and rely on it to get a good return. Small SUVs helped Ford increase its market share; especially in the traditionally toughest markets in coastal areas such as California, and promoted the expansion of the market under development. CEO Alan Murray has launched animals like the Explorer SUV to attract more and more customers looking for rugged terrain performance, cargo space and fuel economy. With the growth of wealth in the Indian and Chinese markets, the One Ford program has flourished and is expected to continue to grow in the coming years.
For these small utility vehicles, people around the world have been all the rage. The body style looks attractive, and people can sit above the traffic, pack the suitcase and wear it comfortably, which is tempting; the main factor is the fuel economy of the vehicle. Since 2005, SUV deliveries have reached a peak of 35% worldwide, with annual sales reaching 13 million units, and will continue to outpace other supply sectors in 2017, increasing the proportion of vehicles sold to 20%. The increase in paperbacks in India and China and the rise in natural gas prices in North America have greatly contributed to growth.
In order to capture a large portion of the market, Ford must work to promote growth outside of North America. Despite the heavy losses in the sedan and hatch sectors, Ford's North American and European divisions still have large profits in the SUV and small utility markets. Mr. Farley said that these orders go far beyond the production of small utilities, and there are no more from
Prolific from
The prosperity of small SUVs. Western trends now seem to have shifted to developing countries because customers are annoyed with the concept of car driving performance and fuel consumption efficiency. China has proven to be the biggest opportunity because of its demand for small, medium and large SUVs, which are expected to double in the next five years.
As global natural gas prices rise, global demand is thought to be rapidly integrating into the best vehicle segments with great power and good fuel economy. As consumers progress in terms of income and size, he or she is turning to small utilities rather than small cars, turning to large spaces, with generous features, large gasoline miles and the safety of the entire family.
Orignal From: Ford is ready to lead the growth of the small SUV market
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