There are about 2 million mobile apps in the App Store and 2.2 million apps in the store, and some shocking statistics show that only 25% of download apps have been used in six months.
Too much, too right, too lost
To highlight the irony of the many apps in various app stores, the campaign created a slogan - "There is an app there." Until recently, there was a phase in which the productivity and popularity of any platform was defined by the number of mobile applications available on the market. This prompted Microsoft's marketing strategy to attract more Windows Phone platform mobile application developers to quickly reach the 1 million mark! Blackberry competed in the competition because of hesitation and the crowd. Although it saved the situation by launching the extremely popular BlackBerry Messenger on Android and iOS, the app lost its charm and then the crowd of WhatsApp.
App fatigue factor
The problem with any new phenomenon is that people are overheated, so there may be a success for every 50 new apps launched in the app store. As of May 2015, more than 54,000 applications have been posted on the iOS App Store. However, not all applications have features or functionality that are of interest to the user. With the integration of NFC, high-resolution front and rear cameras, and smart device integration, smart devices are becoming more complex. As a result, consumer expectations are undergoing significant complication, and mobile applications must adapt to these growing expectations.
For example, iOS 10 will be equipped with HomeKit, opening up a broad path for home-based iBeacon applications for manipulating various home appliances. In the case of all products, only applications that add value to the user's life can survive the brutal competition. A high quality app with a new perspective and new features will be great and get traction. The value may be entertainment, novelty, creating demand in the absence of others, and rational use of new technologies in other things. Industry experts, mobile application developers and application development companies reaffirm that application quality and value remain the number one success factors. Any new application that does not exceed the threshold will fail.
Appropriate and appropriate function
Regardless of how many features an application might have, only useful features are used on a regular basis, and some features are not used at all. Many features only cause information overload, or may be better known as "white noise." Just as people treat commercials on TV, they have to do some hard work; unused features have the same state and can be seen as an aspect of a negligible application. Smart methods through which they handle functions and engage users must be released during the upgrade process.
Especially in the case of social media applications, industry experts believe that application developers must analyze key content and re-check mobile device usage before integrating new features. A startup, HI-FI, has launched an app that is researching application fatigue and analyzing trends in social media leaks. The app will help identify unnecessary features and aggregated information to help users set their own custom menus based on their interests. This will help users save time with an easy-to-use interface. According to the manufacturer, the app will play the role of a universal remote. It claims to have attracted many market participants.
Where is the profit?
Mobile application development is still a profitable path, as it will be dominated by applications and mobility in the future. The cost of mobile application development is between $37,913 and $171,450. However, this amount has fallen sharply to $150 in North America, while Indian developers are as low as $26. In addition to competition, even evolving technologies can help dramatically change development costs. Cross-platform application development platforms such as PhoneGap, AngularJS and Ionic help further reduce application development time and costs.
Profitability is not only about reducing production costs, but also about the number of people using smartphones. The game is still the most popular category, but e-commerce and enterprise solutions have also benefited a lot from mobile apps.
The mobile strategy is a core aspect of the business marketing strategy of leading companies and SMEs because it is considered to be the core of the target customers through the most succinct information in the route, where they can be easily accessed and at the individual level. Therefore, in the long run, mobile application development will still be a profitable way.
Orignal From: Is mobile app development still profitable? Yes, this is why!
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