Saturday, May 11, 2019

Seven characteristics of social commerce

As the world moves to society, business is changing. In the past, people could open a product or service store online, prepare a descriptive sales page, add a shopping cart, and start a successful sale. With the change of social, traditional e-commerce is rapidly disappearing and becoming the preferred mode for people to shop online. What is increasingly needed is that e-commerce is social. Social e-commerce or social commerce is increasingly referred to as the place where e-commerce and social encounters.

According to Wikipedia, social commerce is a subset of e-commerce that involves using social media, supporting social interaction and user-contributed online media to assist in the online purchase and sale of products and services. This definition can even be redefined because social commerce is not only a subset of e-commerce, but the preferred method, and is probably the only effective way to e-commerce in the future.

So what does Social Commerce mean? Social e-commerce has several characteristics. Sellers wishing to implement social commerce in their transactions may consider implementing their own content into their own websites, or may utilize social centers or social markets and begin trading their products and services.

The following features define social commerce:

1. Contrary to traditional e-commerce, in the social commerce field, buyers decide to buy or try a product or service, not just based on the seller's description, but on other users' social comments.

2. Buyers of products and services actively participate in providing feedback and suggestions to friends and others in the community. Therefore, it is very important for the seller to pay close attention to the feedback and quickly correct any defects to cause any negative feedback changes.

3. Users of the social center can actively share what they like [rather than like] with a single click of the mouse through various social bookmarking locations and social networks. These include Twitter, Facebook, Delicious, Stumble Upon, Delicious, and more. Social business is viral business

Social commerce is also increasingly influenced by mobile commerce. Therefore, offers are shared with mobile QR codes and RSS or Atom feeds, making it easy to share offers, likes and dislikes

5. Users can not only get a quote from a seller, but also get relevant quotes from other sellers, so potential buyers can make conscious choices, not only to see a quote, but also to see the combination of all available quotes, comments , recommendations and ratings.

6. Pictures and videos are an integral part of the offer, so the process of creating a show offer includes not only text, but also images and videos. These images and videos are shared between image networks and video networks such as YouTube, so it's easy to promote other virus distribution

7. What the potential buyer needs to know, that is, what the offer is, how long the offer is offered, what the buyer needs, if any, the allowed payment method, delivery, etc. are all apparent in the description. Buyers usually do not go anywhere else or click on any other link to get a comprehensive picture to make a conscious decision.




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