Selling e-books can be a very lucrative way to make money. In fact, many people earn thousands of dollars by selling digital products and even millions. In some cases, e-books can sell for more than a hundred dollars, and the cost of online seminars can soar to thousands of dollars.
But when you really think about it, it doesn't make much sense.
Why is someone willing to pay $30 or $100 to buy an e-book when the same information is most likely to be available online?
Why do people are willing to pay for apps when they download apps very reliably and easily?
Convenience and delivery
One of the main benefits of purchasing digital products through legitimate channels is convenience. There is no hunting for anything, and it is much easier to learn to do things by reading a book than reading a lot of different websites.
Another key to consider is delivery and packaging. At the time of purchase, people are rarely driven by logic, and more often, it comes down to emotional-based impulse decisions.
That's why packing your ebooks well can bring all the differences. This means paying the designer a compelling cover, which means using beautiful images and excellent formatting. All of this will make people really want your product and greatly increase your desire.
Trust and authority
Another reason people buy e-books and apps is their relationship with creators.
We pay for the app because we want to support the developer. That's why if we think software is too expensive or comes from a large development studio rather than a personal or small team, we are more likely to illegally download something.
As for e-books, people are willing to pay for these people, not because they are looking for information themselves. trust Author. In other words, they believe that the author knows what they are talking about and can really help them improve their lives. This makes more sense than the advice of a complete stranger on a network that they have never contacted before.
With all of this in mind, the best way to ensure that your product is sold is:
· Create something that looks beautiful
·fair price
· Showcase your expertise and knowledge in a freely accessible blog
· Make the whole process as convenient as possible for buyers
Orignal From: Buying Psychology: Understanding the reasons people buy e-books
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