Friday, April 12, 2019

Technical Support Business - WordPress Software Support, Shopify + More

For more than 20 years, technical support has been the business card of millions of contractors.

Like the 20th century auto mechanics, they exist to support millions of IT system users - many of them offer little support from manufacturers.

While many services have been in place for many years, GeekSquad offers 24/7 support, but most providers are unable to provide a problem - software.

Lack of software support

Systems from web hosting, DNS, cloud email and even running network infrastructure [WordPress, etc.] require constant maintenance, assistance and support.

This is usually not covered by large technical support providers, causing some "smaller" providers to fill this gap.

The scope is simple - if you're having trouble with WordPress, Microsoft Azure, Exchange, Office, Photoshop, or any other software service provider, there are several ways to get a fix from a support company.

the difference is most Support companies don't handle code - only surface-level issues can usually be resolved by viewing the tutorial online. In fact, it is not uncommon to find companies that sell other [third-party] information to help solve customer problems. problem.

For this reason, if you are installing and customizing WordPress themes, managing the inventory in Shopify, fixing Javascript errors, ensuring that the web server is properly set up, fixing domain names and other issues are having problems - currently *no *providers provide this service granularity level, Even the cost.

This is where many "software"-centric support providers start delivering services - by providing software-level support, giving companies and people the opportunity to run their digital infrastructure as smoothly as possible.

How does this work?

All of this is based on the "grey areas" that many "support" companies operate and what the customer ultimately needs.

Due to the increasing importance of different "cloud" center technologies, this gray area has only grown in the past five years, and it is likely that Microsoft has promoted Azure and its accompanying services.

The "technology" business is undergoing a revolution. Soon, the "software" will all be considered "services" - this means that you will be able to provide applications for applications such as Amazon, YouTube and Evernote directly on the desktop - thus reducing the need for Web browsers from the "all" tool To just an information consumer device.

While this does not matter, it shows that the "market" is moving towards a fully software/service-centric model.

So we got some companies that were ultimately curious.

They may need to manage, maintain and support their digital infrastructure... but no provider has previously been able to help.

This may sound trivial...but things like how to set up Evernote in the most efficient way, designing and implementing an effective system using Zapier, or building powerful spreadsheets for new business on Google Docs.... No provider has the ability to do this to ensure that the company runs its digital infrastructure smoothly or efficiently in the "new" cloud era.

  • "old" providers are too concerned about hardware implementation/"infrastructure" level issues... new providers are often concerned with issues with the iPhone, Android and other tools.
  • "Software-centric" providers provide users with the ability to maintain this infrastructure as efficiently as possible - essentially supporting many businesses/consumers, and if their systems have *any problems, they can rely on them .
Both providers work in a similar way [providing "online" support staff, via email, live chat or phone contact - and "offline" support for localized fixes] - the difference is that they bring to work Effectiveness.

Software-centric providers often have more experience with different software tools for users. For example, they may have a specific way to set up WordPress - or some Photoshop tips to ensure the best work.

This has led many companies to begin to see it as a means of ensuring their growth.

What does it mean

There is no doubt that "software" support companies offer a more cost-effective way to receive code-centric fixes for many different bugs that "traditional" providers cannot solve, and "software developers" don't want to participate. .

The main competitors of many of these service providers are actually software developers... many of them are happy to offer a $40 fix for companies like Upwork or Freelancer.

I personally have a lot of customers who need a lot of repairs, but these fixes are only made for free [because they don't have that big discount]. Add Google Analytics conversion code, delete menu items in WordPress, automatically add products to Shopify, manage CRM issues, and more.

The key is that "software" support providers typically charge monthly, quarterly or annual fees so that users can contact them at any time of day/night and provide answers directly, or pass requests to experts who have specific expertise in areas of interest. .

While many companies don't need to provide services immediately, it's a huge time saver for those who might rely on the operation of their website, and it's a good safety net - but if it fails, no one can immediately provide support.

For example, a "WordPress blog" that receives more than 50,000 visitors per day may have ZERO support infrastructure in case something goes wrong, or if there is a speed problem. Who will pay you under such circumstances?

Coders are usually charged on an hourly basis, and most of them do not have the expertise of high-traffic websites. This is where software-level support excels.

Which providers exist

In terms of "software" support, several providers have come to the scene in the past few years...

  • Bask [.] Com - NOT is software-centric - a service for consumers and businesses. A recurring income model that works well. Unfortunately, there is very little software support.
  • GeekSquad - not software-centric - affiliated with BestBuy, GeekSquad was abandoned to achieve decent quality of service. Unfortunately, when it comes to software-based issues, they are not very proficient
  • PCFixes[.]Com - Software-centric - New service launched in 2018 with software-centric support - Enables users to get specific fixes/helps for Wordpress, Shopify, Photoshop, Office, Outlook, etc.
The current state of the industry is that it is growing rapidly, and the above-mentioned suppliers are in a very favorable position to help many companies maintain operations.




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